There's a fine line between breaking SEO rules and bending them. For the most part, those who play by the rules fall into the grey category. They are using methods such as link building and content promotion that do not necessarily fall within Google's policies. But the grey line does exist. You can still get caught up in this practice. Let's take a look at some of the most common SEO gray-hat techniques.
Black hat SEO involves wrongful manipulation of search engines and is generally condemned by Google. It involves copying, duplicate content, participating in affiliate programs, and manipulating codes with heavily searched keywords. On the other hand, gray hat SEO involves buying backlinks in bulk. The best way to find out if you're using these tactics is to ask trusted websites for links and do not buy links from low-quality PBNs.
Creating multiple dummy accounts to automate social media posting is an SEO gray area. However, it can save you time and effort, especially if you manage multiple accounts. Some of these tools also offer to automatically follow and unfollow 1000s of social media users. They can cost up to $5 each, but they haven't made Google's blacklist. Fortunately, social signals are only becoming increasingly important to search engines.
Cloaking is another seo สายเทา area. It involves changing meta information and IP addresses to make the search engine think the website is not legitimate. Google has made several changes to its algorithm, and it is difficult to know what changes are coming next. For the time being, however, cloaking is still the best option. But don't go overboard with this technique. It's definitely risky and not for everyone. If you're using questionable techniques and want to get noticed, don't go overboard!
Negative SEO is detrimental to your competitors' reputation with Google. It includes false reports about your competitors, building links from low-quality sites, and stealing content. Other grey hat techniques include content scraping (stealing content from other websites), content grabbing (cloaking or buying high authority domains), and cybersquatting, which involves registering a page on another site to take advantage of the authority of that domain. Another example of SEO grey hat techniques is typosquatting, which involves using a misspelled version of a known brand name in order to obtain a higher ranking on search engines.
